Buckley & Sitzman

Company:

The firm of Buckley & Sitzman, LLP was started in Lincoln, NE over eighty-five years ago. They currently have the third generation of the Buckley family as a partner in the firm.

Project Description:

Buckley & Sitzman have experienced very strong growth but their branding did not reflect that growth. During the discovery session, it became clear that they liked the simplicity of their old logo but they realized that it did not represent their current feel and culture. My approach was to keep the logo simple, using mostly typography, moving away from its old color scheme (maroon and gray) and and introducing them into a more vibrant color palette.

My Role: